Hawaiian krill oil softgel has been launched in india by siddhidatri multi trade enterprisers in technical collaboration with hawaiian herbals, hawaii, usa. This is halal & kosher acclaimed product and produced under gmp regulations. Krill oil is a fantastic new way to renew your health, feel better in your day-to-day life and live a happier, healthier life knowing you are protected and safe. Krill oil, like fish oil, contains omega-3 fats such as eicosapentanoic acid (epa) and docosahexanoic acid (dha). However, in fish oil, these omega-3 fats are found in the triglyceride form. In krill oil, they are found in a double-chain phospholipid structure. The fats in human cell walls are in the phospholipid form. The phospholipid structure of the epa and dha in krill oil makes them much more absorbable. Krill oil also contains vitamin e, vitamin a, vitamin d, and astaxanthin, which is a potent antioxidant. The antioxidant potency of krill oil is, in terms of orac (oxygen radical absorptance capacity) values, 48 times more potent than fish oil. The astaxanthin found in krill oil also provides excellent protection against oxidative damage. Although some omega-6 fats are good for your health, the balance of omega-6s to omega-3s is crucial. Unfortunately, most people consume an overabundance of omega-6 fats. The phospholipids in pure krill oil can help balance this ratio and provide you with more omega-3 fats. Importance of phospholipids: provide the building blocks for your cell membranes. Regulate cellular transport by functioning as gate-keepers, help protect your cell membranes from free radicals, relationship of phospholipids and omega-3 fatty acids, this unique relationship between the phospholipids and omega-3 fatty acids greatly facilitates the passage of the fatty acid molecules through your intestinal wall. This helps you in three ways: makes the omega-3 fats in pure krill oil more bioavailable than those in fish oil, allows epa and dha to directly enter your cells improves your omega-3 to omega-6 ratio, health benefits of krill oil: it can protect your heart, it may sustain healthy inflammatory pathways, it can uphold brain health- concentration, learning and memory, it maintain healthy cholesterol and blood sugar levels, it can ease pre-menstrual distress such as cramps, fluid retention and mild feeling swings, itcan boost immune function, it provide well-being and youthful vigor, it can encourage healthy liver function, it promote a healthy complexion, it may improve joint lubrication and overall function. Direction to use: take 1 softgel twice daily on an empty stomach or half an hour before meal. Please continue for 6-12 months regularly for optimum results.